Category: Uncategorised

The New York Times on what the American public want in a history museum, and some discussion of the value of multimedia and interactive exhibitions:

if memorizing dates and place names hold little appeal, history museums still rate very highly with the American public. "What people say they’re excited about in terms of history museums is contact with real stuff of the past,” he explained.

They also want to find themselves — spiritually, socially and intellectually — among all that material
…
"In the visitation research that's been done for many years," Ms. Davis said, "the thing that we hear most is that people want to see something about themselves and that they trust information the museums are giving them even more than they trust what schools are telling them and even the stories their grandmothers are telling them.

"People want to see themselves in the exhibit. And the research done at individual museums suggests that when they do find themselves there, they fare much better."

All fair enough. But the article concludes with a quote, "The greatest danger is not that people get a version of history that is dramatized. It's that people don't pay attention to the past at all" but to me that contradicts the responsibility museums have as trusted institutions. The stories we present should be real; if they're not real, both the sources and the areas of fabrication or uncertainty should be clear.

History’s Real Stuff (Sorry, Miss Grundy)

Funding for major heritage projects to be slashed by £60m

Lottery money for major heritage projects in Britain is set to fall to £20m a year, down from £80m last year. … The most important reason for the cuts is the London Olympics. Originally HLF was set to lose £143m to help finance the games, but last March a further £90m was taken, making a total of £233m up until 2012.

From The Art Newspaper.

In the same edition of The Art Newspaper, Giles Waterfield, former adviser and a trustee of the Heritage Lottery Fund (HLF) asks "What will happen to Britain’s museums now?":

The HLF is—or has been—the only body in this country capable of making multi-million awards to museums for building projects or acquisitions.

…

While the Fund will continue to play an important role as a funder, as a result of pressure from the Olympics it will become just one more organisation dispensing helpful, but not crucial, sums to a great variety of bodies including museums. A highly efficient and discriminating funding mechanism is being junked.

…

England's DCMS never has the funds to make major grants, and apparently never will. The situation is highly ironic since the Blair administration has loved grand gestures such as the Millennium Dome and now the Olympics. Museums, clearly, are not big enough to excite Government interest, in spite of the huge numbers of visitors they attract. While this Government has been quite generous in funding running costs for national museums, over acquisitions and capital projects they have sheltered behind the Lottery. Asked for financial support, whether for building projects or acquisitions, the Department refers applicants to the large and generous body which until lately has dispensed over £300m per annum: the HLF. Well, no longer.

…
The next decade looks to be a dim one for British museums: let's hope the Olympics will show that the sacrifice was worthwhile.

New culture secretary says era of "targets" is over

I wonder what effect this will have on our online metrics and evaluation.

James Purnell, 37, the newly-appointed secretary of State for Culture, made his first substantive speech calling for a change in statistical "targets" in the arts: "Targets were probably necessary in 1997 [when Labour came to power], to force a change of direction in some parts of the arts world. But now, we risk idolising them." He has appointed Sir Brian McMaster, a member of Arts Council England, to advise on "how we can remove crude targets".

Article from The Art Newspaper

"Open Source Museum"?

I came across this fascinating ad somewhere in my RSS feed: Open Source Museum Project Leader at The Tech Museum of Innovation.

The Tech is seeking an energetic and innovative Project Leader to launch its "Open Source Museum" project. This is a unique opportunity to "reinvent" the exhibit development process at one of the world's most innovative technology centers, and to make a lasting impact on the museum field.
…
Using the power of the Internet as a venue for designing and prototyping individuals
will be able to create a space where they can design and develop an exhibit based on a specific theme. They will be able to link with others from around the world to share ideas and knowledge, create teams and refine their design.

The project leader will engage a jury of professionals who will select the top virtual exhibits generated by these teams. These exhibits will then be developed and built in the real world.

I'd love to know how the exhibition design process works in practice.

Ok, last Facebook post, I promise, but for Londoners, there's Poke 1.0, a 'Facebook social research symposium':

This social research symposium will allow academics who are researching the 'Facebook' social networking site to meet and exchange ideas. Researchers are welcome from the fields of sociology, media, communication & cultural studies, information science, education, politics, psychology, geography and any other sphere of 'internet research'. PhD and post-doctoral researchers are especially welcome, as are researchers considering Facebook as a potential area of research.

Usability articles at Webcredible

The article on 10 ways to orientate users on your site is useful because more and more users arrive at our sites via search engines or deep links. Keeping these tips in mind when designing sites helps us give users a sense of the scope, structure and purpose of a website, no matter whether they start from the front page or three levels down.

How to embed usability & UCD internally "offers practical advice of what a user champion can do to introduce and embed usability and user-centered design within a company" and includes 'guerrilla tactics' or small steps towards getting usability implemented. But probably the most important point is this:

The most effective method of getting user centered design in the process is through usability testing. Invite key stakeholders to watch the usability testing sessions. Usability testing is a real eye-opener and once observed most stakeholders find it difficult to ignore the user as part of the production process. (The most appropriate stakeholders are likely to be project managers, user interface designs, creative personnel, developers and business managers.)

I would have emphasised the point above even if they hadn't. The difference that usability testing makes to the attitudes of internal stakeholders is amazing and can really focus the whole project team on usability and user-centred design.

Bad archaeology

Bad Archaeology is a site where you can explore "the diversity of archaeological misconceptions, mistakes and distortions" written by archaeologists who say they are "fed up with the distorted view of the past that passes for knowledge in popular culture. We are unhappy that books written by people with no understanding of real archaeology dominate the shelves at respectable bookstores. We do not appreciate news programmes that talk about ley lines (for example) as if they are real".
(via 24 Hour Museum news feed)

Severe cuts in UK cultural heritage as funding diverted to the 2012 Olympics

While there's good news for the Museum of London, overall the cultural heritage sector in the UK is about to suffer. As the 24 Hour Museum puts it:

While the round of government grants, now in its sixth year, is welcomed by the country's museums and galleries, trepidation still hangs in the air as severe cuts are due to come into force in Heritage Lottery and Arts Council funding.

The main reason for this is money being diverted for the Olympics – the HLF has lost £233m to the Olympic fund up to 2012.

Lottery grants for projects exceeding £5 million have been slashed from £80 million in 2006/07 to half that in 2007/08, and to £20 million in 2008/09. Big handouts have helped projects like the £10m York Minster restoration this year, but commentators say hard decisions will have to be made over future applications of the same significance. The HLF budget for smaller projects has also been reduced.

From DCMS Wolfson Fund Announces £4m For Museums And Galleries.

A recent Alertbox talked about Banner Blindness: Old and New Findings:

The most prominent result from the new eyetracking studies is not actually new. We simply confirmed for the umpteenth time that banner blindness is real. Users almost never look at anything that looks like an advertisement, whether or not it's actually an ad.
…
The heatmaps also show how users don't fixate within design elements that resemble ads, even if they aren't ads

I guess the most interesting thing about the post is that it acknowledges that unethical methods attract the most eyeballs:

In addition to the three main design elements that occasionally attract fixations in online ads, we discovered a fourth approach that breaks one of publishing's main ethical principles by making the ad look like content:

  • The more an ad looks like a native site component, the more users will look at it.
  • Not only should the ad look like the site's other design elements, it should appear to be part of the specific page section in which it's displayed.

This overtly violates publishing's principle of separating "church and state" — that is, the distinction between editorial content and paid advertisements should always be clear. Reputable newspapers don't allow advertisers to mimic their branded typefaces or other layout elements.

I think it's particularly important that we don't allow commercial considerations to damage our users' trust in cultural heritage institutions as repositories of impartial* knowledge. We've developed models for differentiating user- and museum-generated content and hopefully quelled fears about user-generated content somehow damaging or diluting museum content; it would be a shame if we lost that trust over funding agreements.

* insert acknowledgement of the impossibility of truly impartial cultural content.